Etsy Pricing Calculator

Earthwise Soap Makers Club · Member Tool

The Etsy Pricing Breakdown

See exactly what Etsy's fees take — before you list a single bar.

Etsy takes more than most new sellers realize. A listing fee, a transaction fee, and a payment processing fee all come out of every sale — and they're charged on your shipping price too, not just your item price. If you offer "free shipping," you're still paying these fees; you've just built the cost into your item price instead of seeing it broken out.

This tool walks you through it step by step: what your bar truly costs you, what Etsy keeps, and what's actually left in your pocket. Price by feel, and you might be working for next to nothing without ever knowing it. Price with the math, and you know — every time — exactly what you're earning.

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This opens a private copy of the tool in your own Google Drive. Changes you make are yours alone — nothing you enter is visible to Earthwise or to other members.

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Before you start

You'll get the most accurate result if you bring a real cost-per-bar figure into this tool. If you haven't calculated that yet, start with the Soap Cost & Pricing Calculator first — it's the foundation this tool builds on.

How it works

Section ① — Your cost per bar

Enter your total cost per bar — ingredients, packaging, and your own labor valued at an hourly rate. This is the number from your Soap Cost Calculator. Don't skip the labor line; it's the part most makers leave out, and it's exactly why so many end up underpaid.

Section ② — Etsy fee assumptions

The current Etsy listing fee, transaction fee percentage, and payment processing rate are pre-loaded for you. If Etsy ever changes its fee structure, just update these cells — every calculation below recalculates automatically.

Section ③ — Test a listing price

Plug in a price you're considering and see exactly what Etsy's payout would be after every fee — and what real profit is left once your true cost comes out too.

Section ④ — Work backwards

Tell the tool how much profit you want to make per bar, and it calculates the minimum price you'd need to charge to get there — after every fee. This is your floor, not your target. Build in extra room for returns, damaged-in-transit replacements, and slow seasons.

A few things worth knowing

  • Etsy charges the transaction fee and payment processing fee on shipping too — "free shipping" just means you've folded that cost into your item price instead of showing it separately.
  • Never list at your bare-minimum break-even price. That number is your floor — most experienced makers price at least fifty cents to a dollar above it to absorb returns and slow weeks.
  • If you sell on more than one platform, run the same bar through each platform's own fee structure. Etsy, Shopify, and craft fairs all take a different cut, and your price may need to flex accordingly.

Have questions about your numbers? Post them in our community forum — that's exactly what it's there for.

Not sure where to source supplies? Check our Tools & Supplies page for where we buy our own ingredients and packaging.